Poppy Delevingne and Alexa Chung team up with Save the Children charity
Both Poppy Delevigne and Alexa Chung have created an exclusive range of t-shirts that send a powerful message and feature a crescent moon to symbolise the dreams and hopes of the children.
If you’re not familiar with Save the Children, it’s a charity that was founded exactly 100 years ago by two sisters—Eglantyne Jebb and Dorothy Buxton. After establishing that millions of children were left to starve to death after the First World War, the charity has been fighting for children’s rights ever since. Sadly, today children are still going through daily life battling through conflicts that were started by adults. Their homes and playgrounds are no longer homes and playgrounds, instead, they have become warfare’s battlegrounds. This isn’t about anything but the children, that’s why Save the Children work to ensure that children are made off limits in war.
Save the Children, ambassador Poppy Delevingne has worked closely with Alexa Chung to launch a range of t-shirts for the Stop the War on Children campaign. Poppy Delevingne has been visiting Save The Children programmes for the past four years, where she met with survivors of conflict so she could hear their stories. It is the children’s daily fight that inspired the two to collaborate to create something that would help make a change and encourage people to do something that would be beneficial.
Helena Wiltshire, the charity’s head of PR and partnerships, said: “We have been tirelessly fighting to ensure children can have a better future since 1919 and we’re both delighted and grateful to be working with our wonderful and committed ambassador Poppy Delevingne and the impressive Alexa Chung on this t-shirt campaign.”
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To support 100 years of @savechildrenuk ambassador @poppydelevingne has teamed up with our Creative Director to design a range of ALEXACHUNG t-shirts to support #Stopthewaronchildren Every t-shirt purchased will help @savechildrenuk make a huge impact on children’s lives. Please see link in bio to buy... #TheFutureIsNow
“The future is full of possibility so join us and help make a change for the millions of children that need it the most around the world. Buy our t-shirts and wear them proudly!” - Poppy Delevingne
The t-shirts feature an illustration of a crescent moon face with the words “The Future is Now”, which stems from the charity’s idea that every single child deserves a better future. The t-shirts are made by Teemill, which is a manufacturer that only use traceable GOTS-certified organic cotton and plastic-free packaging. The t-shirts come in navy, white and a limited edition run of canary yellow. The t-shirts are priced at £25 and £15 for the children’s versions and at least 30% from each t-shirt sale will go to Save the Children in order to help make a change for the millions of children in need around the world.
“When coming up with t-shirt designs, I kept being drawn towards a crescent moon. To me, it symbolises children’s dreams, hopes and the promise of a new day. Their future, our future, starts now.” - Alexa Chung
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“When coming up with t-shirt designs, I kept being drawn towards a crescent moon. To me it symbolises children’s dreams, hopes and the promise of a new day. Their future, our future, starts now.” - Alexa Chung, Creative Director ALEXACHUNG has collaborated with @savechildrenuk ambassador @poppydelevingne to create a range of t-shirts. Proceeds will go towards helping children all over the world – including those living in conflict. See link in our bio to shop. #TheFutureIsNow
You can also get involved by joining the movement here, and through words and actions, this will send a message to the government showing them that the future is worth fighting for.